Most salespeople forget that they are also buyers at the same time. Think about the last time you bought something, your interaction with the salesperson, and how you made your buying decision…
Tag Archives: buying
Selling at the edge of chaos
Although we like to pretend to do so (through the dashboards we generate from our CRMs), calculating the odds when facing a customer is very difficult. It is mainly because the customer’s buying journey is much more complex than we think.
